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The Champions for Social Good Podcast, hosted by Jamie Serino, Director of Marketing at MicroEdge + Blackbaud, brings together thought leaders and practitioners to share key learnings and inspire change to further the social good movement. In part one of our interview with Andrew Wolk, we discuss how the confluence of public service and business inspired him to found Root Cause – an organization with a vision to accelerate performance for social impact. Andrew talks about focusing partnerships to leverage more out of the resources deployed for social change through building results-oriented cultures and shifting to evidence-based decision making. Andrew goes into detail regarding how Root Cause uses data and evidence to improve grantmaking, outcomes, and ultimately people’s lives, at a faster, smarter and greater scale. |
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In part two of our interview, Andrew Wolk continues his discussion on impact measurement and how Root Cause is introducing evidence-based approaches in their partnerships. Andrew talks about how Root Cause’s organizational assessment tools are helping to improve their partners’ performance and accelerating social impact. We discuss how this type of measurement is becoming the new norm across organizations today and can help organizations strengthen their capacity for giving and helping others. |
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About the Author
Jamie Serino is Director of Marketing for Blackbaud’s Corporations & Foundations division. Bringing nearly two decades of leadership experience spanning the private and nonprofit sectors, Jamie oversees the strategy to communicate Blackbaud’s brand promise to grantmaking organizations and corporations, drive market leadership, and establish strategic partnerships that lift the philanthropic sector. Jamie also hosts the Champions for Social Good podcast. Prior to joining Blackbaud, Jamie developed and led transformational marketing and communication strategies in both B-to-B and B-to-C technology industries, including financial services, network security, CRM, Internet telephony and HR/Recruiting. He was instrumental in building the Vonage brand, growing the customer base from 10,000 to 2.5 million while helping the company through its IPO. He also led the centralization of communications and branding at SunGard in order to reposition the company for IPO/acquisition.
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