“You’ve got to have something in place; you can’t do this on excel spreadsheets or emails back and forth, you’ve got to have some type of system.” - Roger Hancock
In this episode of the Champions for Social Good Podcast, Jamie Serino speaks with Roger Hancock, Manager of Community Affairs for CSAA Insurance Group. CSAA Insurance Group is a Civic 50 company that is nationally recognized as one of America's most community-minded companies. With more than 30 years of experience managing corporate giving and volunteering programs, Roger delves into his strategy behind building a corporate volunteer program from the ground up with a workforce that has a variety of job requirements and responsibilities and is spread out across 23 states. Roger details how, in cooperation with local employee volunteer leads, CSAA Insurance Group designed localized volunteer strategies that align with the corporation's values nationwide, which resulted in increasing participation rates from 35% to 98% in just three years. In addition, Roger provides ten steps to building a robust, manageable corporate volunteer program that can be adopted by all sizes and types of companies looking to increase their community impact.
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